Sue Ollerhead

Senior Lecturer

Chester Business School
Sue Ollerhead

Sue is a chartered marketer and joined the University of Chester in 2015 and works as a Senior Lecturer at Chester Business School. She is also a consultant, blogger and speaker in digital and marketing.

With over 20-years client experience in helping businesses and organisations of all sizes both here and in the UK, Sue founded Heads Up Marketing, a Liverpool based agency, in 2010 and has led projects in marketing strategy, social media marketing, online marketing campaigns, email marketing, content strategy and PR.


Sue also tutors Digital Marketing Techniques, Marketing and Digital Strategy, Digital Optimisation, teaching and supporting marketing professionals who are studying for CIM qualifications.


As a Chartered Marketer, lecturer and practitioner, it is vital to keep in step with the ever-changing micro and macro environment and this is one of Sue’s key strengths. Sue’s sessions combine practical skill-based activities with theory to allow the work experience and education of students to fuel each other. Dynamic, real-time content and case studies are built into each session to create lively learning experiences that will spark lifelong success in leadership and business management.

Sue currently works with postgraduates at Level 7 and specialises in teaching in the following areas;
Level 7
•    International Marketing
•    Digital Disruption 
•    Marketing Innovation 

Sue currently works with postgraduates at Level 7 and specialises in teaching in the following areas:

•    International Marketing
•    Digital Disruption 
•    Marketing Innovation 

Establishing acceptable "rules of engagement" to encourage young fathers to access services at Sure Start Children's Centres (SSCS) through social networking sites (SNS).

  • Chartered Marketer
  • BA (Hons)
  • ACIM
  • DipM
  • MBA