Associate Professor Tim Brown
Head of Marketing and Professional Development
Tim has worked at the University of Chester for over 15 years in a number of academic and management roles, including: Senior Lecturer in Events Management, Programme Leader Events Management, Academic Lead for Subject Level TEF, Senior University Teaching Fellow, Deputy Head of Department and most recently as Head of Division within Chester Business School.
Tim also has over 15 years of experience working in the events industry and continues to consult and oversee major events. During Tim's time in the industry, he has delivered hundreds of events regionally, nationally, and internationally. The events he has been involved with range from large-scale conferences, dinners, and award ceremonies to hospitality and charitable events. Some of the biggest events he has delivered include high-profile projects such as the hospitality for the Opening of Capital of Culture, Boodles Nations Cup Tennis, Annual Tourism Awards, MIPIM in Cannes, and the corporate hospitality for 1,500 people at the Paul McCartney ‘Liverpool Sound’ Concert.
Tim teaches across undergraduate and postgraduate programmes, including doctoral level and supervision, specialising in the operational delivery and logistics of events, charity fundraising strategies, and virtual technologies for events.
Tim is a Senior Fellow of the Higher Education Academy and Fellow of Royal Society of the Arts.
Tim completed his PhD in 2018 and his research focused on charity fundraising events. The final thesis is titled: Charity Fundraising Events – An understated domain: The changing landscapes of charity fundraising event management processes, contexts and ‘communities’ in the United Kingdom.
Since 2019 Tim has developed an array of research outputs including two textbooks, numerous chapters and papers, as well as speaking at national and international conferences.
Recent work includes;
Brown, T., & Drakeley, C. (eds). (2023). Virtual Events Management. Goodfellows Publishers.
Brown, T., & Drakeley, C. (2023) From pixels to possibilities: Innovations within virtual and hybrid events. In Brown, T., & Drakeley, C. (Eds). (2023a). Virtual Events Management (pp 1-25). Goodfellows Publishers.
Brown, T., & Drakeley, C. (2023) Lessons learned and looking ahead: the potential of virtual and hybrid events. In Brown, T., & Drakeley, C. (Eds). (2023a). Virtual Events Management (pp 228-238). Goodfellows Publishers.
Brown, T., & Drakeley, C. (2023). Designing the virtual and hybrid event experience. In Ziakas, V., & Getz, D. (Eds). Cases For Event Management and Event Tourism (pp. 29-44). Goodfellow Publishers
Brown, T., Higson, P., & Gaston, L. (Eds) (2022). Events Mismanagement - learning from failure. Goodfellows Publishers
Drakeley, C., & Brown, T. (2022). Safety in numbers. In Brown, T., Higson, P., & Gaston, L. (Eds) (2022). Events Mismanagement - learning from failure (pp. 105-136). Goodfellows Publishers
Brown, T. and Stokes, P. (2021). Events management as a community of practice. Journal of Hospitality and Tourism Insights, Vol. 4 No. 2, pp. 224-242. https://doi.org/10.1108/JHTI-09-2020-0157
Brown, T. (2021). Volunteering at Charity Fundraising Events. In Holmes, K., Lockstone-Binney, L., Smith, K., & Shipway, R. (Eds) (2021). Routledge Handbook of Volunteering in Events, Sport and Tourism (pp. 202-213). Routledge.
Brown, T. (2021). The future of events will be hybrid. In Ziakas, V., Antchak, V., & Getz, D. (Eds). (2021). Events, crisis management and recovery: impacts and strategies (pp. 142-164). Goodfellows Publishers
Brown, T., & Hindley, A. (2020). Tourism and Destination Weddings. In Daniels, M., & Wosicki, C. (2020). Wedding Planning and Management. (3rd ed.). London, United Kingdom: Routledge.
BVEP report, The UK Events Industry, May 2020, cited my PhD research regarding the economic impact and value of charity fundraising events, section 1.2.1 Charity Fundraising Events (p 18), retrieved from https://www.businessvisitsandeventspartnership.com/news/bvep-press-releases/801-bvep-launches-report-focused-on-70bn-events-industry
Research interests:
Charity fundraising; Charitable events; Events management and operations; Virtual and hybrid events; Event logistics; Experiential learning in events; Event marketing; Economic impact of events; Socio-cultural impacts of events.
Brown, T., Higson, P., & Gaston, L. (Eds) (2022). Events Mismanagement - learning from failure. Goodfellows Publishers.
Drakeley, C., & Brown, T. (2022). Safety in numbers. In Brown, T., Higson, P., & Gaston, L. (Eds) (2022). Events Mismanagement - learning from failure (pp. 105-136). Goodfellows Publishers.
Brown, T. (2021). Volunteering at Charity Fundraising Events. In Holmes, K., Lockstone-Binney, L., Smith, K., & Shipway, R. (Eds) (2021). Routledge Handbook of Volunteering in Events, Sport and Tourism. London, United Kingdom: Routledge. (In press).
Brown, T. (2021). The future of events will be hybrid. In Ziakas, V., Antchak, V., & Getz, D. (Eds). (2021). Events, crisis management and recovery: impacts and strategies. London, United Kingdom: Goodfellows Publishers.
Brown, T., & Hindley, A. (2020). Tourism and Destination Weddings. In Daniels, M., & Wosicki, C. (2020). Wedding Planning and Management. (3rd ed.). London, United Kingdom: Routledge.
Papers
Brown, T. and Stokes, P. (2021). Events management as a community of practice. Journal of Hospitality and Tourism Insights, Vol. ahead-of-print No. ahead-of-print.
Reports
BVEP report, The UK Events Industry, May 2020, cited my PhD research regarding the economic impact and value of charity fundraising events, section 1.2.1 Charity Fundraising Events (p 18).
- BA (Hons) in Performing Arts - De Montfort University Leicester
- MBA - University of Liverpool
- PGCE (HE) - University of Chester
- PhD - University of Chester
- SFHEA - Advance HE