Carrianne Wallace

Senior Lecturer

Marketing and Professional Development
portrait for Carrianne Wallace

Biography

I have a total of 27 years working in HEI settings, both as employability and enterprise strategy leadership, programme leadership (curriculum development and quality assurance) along with teaching and assessing across a range of undergraduate and postgraduate business, management, events, sports and creative industries programmes. I am currently a Senior Lecturer / Associate Professor at Chester University. I currently work in the marketing and professional development division and teach across a range of modules from level 4 - 7. My DBA is concerned with understandings of customer journey experiences focusing on extended journeys within multi actor contexts.

Teaching and Supervision

Live Events Event Tourism Developing Professional Practice Strategy International Marketing

Research and Knowledge Exchange

Extended customer journey experiences Multi actor customer experiences. Events management and education.

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