Dr Yee Mei Yeung

Senior Lecturer

Marketing and Professional Development
Dr Emmy Yeung

Biography

Emmy is a senior lecturer in Events and Tourism Management. She is currently developing a Master programme in Tourism and Hospitality Management. She serves on the ECR Editorial Board of the journal Event Management. She is also on the Academic Editorial Review Board of the International Journal of Business Events and Legacies.

Teaching and Supervision

Emmy teaches a broad range of subjects relating to tourism and events management. Her interests encompass, but are not limited to theoretical insights, authenticity, contemporary issues in tourism and events management as well as Augmented Reality (AR) and Virtual Reality (VR) and their use in the industry.

Research and Knowledge Exchange

Authenticity; Attractions; Cultural heritage; Events; Diversity and Inclusion; Tourism

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