Marketing and Professional Development

Welcome Week Specifics

Welcome Week is an important time when we will introduce you to your programme. We will also have a range of activities to enable you to meet other students on your course and form across the University. There will be a department introduction w.c. 23rd September, where you can get to know each other and the campus. You will also get to meet your Personal Academic Tutor. Dates on when these sessions will take place will be populated on your timetable.

An Introduction to Your PAT

Every student is assigned a Personal Academic Tutor (PAT). They will be your first point of contact for issues that arise during your degree. We work alongside Student Services – and make referrals to Student Services where necessary – to help you navigate your degree and manage any surprises that life can throw up from time to time.

You'll meet with your PAT when you arrive at university and at least three times a year, but your PAT is always at the end of an email and you may see them more, or less, depending on your circumstances. Your PAT will provide their contact information when you meet them in Welcome Week.

Programmes Handbooks

Programme Leaders + Contact Details

Digital Marketing BA (Hons) – Beth Morris b.morris@chester.ac.uk
Events Management BA (Hons) – Iris Lo s.lo@chester.ac.uk
Events Management BA (Combined Hons) – Iris Lo s.lo@chester.ac.uk
Events Management and International Tourism Management BA (Hons)
Events Management and Marketing Management BA (Hons) – Iris Lo s.lo@chester.ac.uk
International Tourism Management BA (Hons) – Colin Potts c.potts@chester.ac.uk
International Tourism Management and Marketing Management BA (Hons) – Colin Potts c.potts@chester.ac.uk
International Tourism Management with a Language (French) BA (Hons) – Colin Potts c.potts@chester.ac.uk
International Tourism Management with a Language (Spanish) BA (Hons) – Colin Potts c.potts@chester.ac.uk
Marketing BA (Hons) – Jane Martin jane.martin@chester.ac.uk
Marketing BA (Combined Hons) – Jane Martin jane.martin@chester.ac.uk
Digital Marketing MSc – Karl Sinnott k.sinnott@chester.ac.uk
International Fashion and Retail Marketing MSc - Gozde Turktarhan g.turktarhan@chester.ac.uk
International Tourism and Hospitality Management MSc – Emmy Yeung e.yeung@chester.ac.uk
Marketing Management MSc – Stuart Paul s.paul@chester.ac.uk
Master of Business Administration MBA – Trevor Omoruyi t.omoruyi@chester.ac.uk

Reading Lists

You will be shown how to access your module reading lists at the start of term. For now, you can access an e-copy of our core programme textbook here:

Events Management: Bowdin, G.A.J., Allen, J., Harris, R., Jago, L., O'Toole, W., & McDonnell, I. (2023). Events Management (4th ed.). Routledge. https://doi.org/10.4324/9781003044963
Digital Marketing: Hanlon, A. (2022). Digital Marketing: Strategic Planning and Integration (2nd ed.). Sage. https://go.exlibris.link/f1gN6WXs
Marketing: Martin, J., & Blythe, J. (2023). Essentials of Marketing (8th ed.). Pearson. https://go.exlibris.link/fBZqlL5n
International Tourism Management: Essentials of Tourism, Cooper, C. 9781529794441 Sage 2022 4^th

Marketing and Professional Development

Dr Tim Brown Head of Division

Associate Professor Tim Brown

Welcome Week Specifics

An Introduction to Your PAT

Programmes Handbooks

Programme Leaders + Contact Details

Reading Lists

Other Important University Links